Fashion Law

At Brasil Cintra Advogadas, we have in-depth knowledge of the fashion market’s unique characteristics and realities, that requires adaptive, objective, customized, and innovative legal support. With a distinct perspective on a constantly evolving market, we balance traditional legal practice with simple, innovative solutions to meet the real needs of national and international clients.

We apply legal architecture to draft contracts that reflect the essence of our clients. The connection between business law and creativity is essential to serve our fashion industry clients.

Our services include

Legal Advisory Services for Fashion and Premium Market Companies

We understand the specific particularities and demands of the sector, offering comprehensive legal support, from brand creation and protection to the management of complex contracts. We assist in all stages of business development, ensuring compliance with current legislation and best market practices.

E-commerce Terms of Use and Privacy Policy

The brand’s website documentation and e-commerce are vital for a positive customer experience. These documents should be written in clear and simple language, preferably with visual aids (visual law) to provide better readability.

The Terms of Use and Privacy Policy are legally required documents, and we work to ensure they are truly useful for the customer visiting and shopping on the website, clearly addressing all their questions.

Press Relations and Talent Management

The firm was founded serving public relations companies and advertising agencies — essential players that are always present in the fashion industry. When their specificities are well regulated by contract, they contribute significantly to the success of launches and collections.

Strategic Consulting for Creation Protection

Negotiation and drafting of assignment and licensing agreements for creative works, as well as legal defense against infringement and copying.

Intellectual Property Rights Management

Protection and management of trademarks and creations, strategies to ensure the protection of clients’ trademarks and creations, as well as the management of intellectual property portfolios for companies.

Contracts

The day-to-day operations of a company in the fashion industry require specific knowledge of its relationships with suppliers, service providers, and sector-specific partners – such as garment factories, fabric and trim suppliers, manufacturing brands that sell or consign their pieces, logistics companies, venues for campaign shootings, agencies and models, shop-in-shop partners, wholesale buyers, and many others within the dynamic and creative universe of fashion.

For each of these relationships, our firm has experience in drafting and reviewing contracts to ensure that all agreements and negotiations are clearly and accurately reflected in straightforward language.

Collaborations (Collabs)

Brand collaborations have evolved from a trend into a recognized way of doing business in the fashion industry, especially in the post-pandemic era. The involvement of lawyers who deeply understand their clients and the collaborative landscape plays a positive role in simplifying the formalization of these often informally arranged partnerships between companies.

Contracts Between Brands and Influencers

The relationship between brands and influencers has the potential to deliver great results for both parties when negotiations are conducted transparently regarding deliverables, timelines, deadlines, compensation, briefings, and other key aspects. Ensuring a healthy and sustainable partnership between brands and influencers is also part of our firm’s role, with our attorneys actively involved in the contractual negotiations.